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If you’d like to override the default value of email for utm_medium or add new utm parameters to your links, then go to the Advance tab of your template/campaign. Google’s URL Shortener is handy, though it does allow anyone to access the public analytics on each link. To use custom campaigns, you add UTM parameters to your URL which are then recorded in your custom analytics report.
This sounds like a lot of work if you want to track all your outgoing links. Custom Variables If using the affiliate sub IDs and source values are insufficient for passing through values on click to the landing page, you can set up custom variables to use in the offer URL and tracking link. The media source value is represented in the tracking link, on the bottom of the page, under the ‘pid’ parameter. Note To properly differentiate between your custom tracking link and AppsFlyer integrated partners tracking link, do not use "Facebook", "Facebook Ads", "Google", "Twitter" or "Organic" as your custom media source name (case insensitive). As a result, many have been removed from online registries or shut down by web hosts or internet service providers. Our link service measures information such as how many times a link has been clicked, which is an important quality signal in determining how relevant and interesting each Tweet is when compared to similar Tweets. Use this example as a model for your own links: Check out example.com Analytics Events Was this article helpful?
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In this example we have used Twitter. utm_medium parameter is used to describe what kind of medium we have used, in this example we have used a Tweet. utm_campaign parameter to define a campaign name, slogan, promo code, etc. utm_term parameter is used to identify paid search keywords. utm_content You could be using a variety of content types in a campaign, this element allows you to differentiate among them. These extensions are easily obtained and generic enough for almost any organization to use. They began to allow publishers to track the links they posted with analytics.
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Google has additional means of collecting data: you can gather a lot of statistics when you own the top browser and search engine! Example for event tracking using the newer API: Previous Next
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