Ow.ly is a link shortening option that is part of the Hootsuite service. You may also want to consider joining 301works, a free service from the Internet Archive that works to create a database of all shortened URL mappings.
Use custom domains to multiply click-throughs and increase the public's awareness of my brands. Tip: Storing unique values in the appropriate parameters can drastically improve report performance. For example, New York Times uses the shortened address “nyti.ms”.
It's one of the most widely used options out there, and you'll often find it integrated with lots of other services as well as third party apps like TweetDeck and TwitterFeed. Twitter will use this to make your timeline better. If you’re not tracking your links, you’re probably leaving tons of money on the table, spending more than you can afford, and struggling to keep up with dozens of online marketing campaigns. If, when creating a short link, you are logged out, you'll need to save the passcode, because it is the only thing that gives edit rights. When a link is created to a file, the target file is considered the link source, and the creator of the link is the link client. Whatever the case, the answer seems to be using a link shortener.
My third choice, which was once my first choice, is Bitly. Add TinyURL to your browser's toolbar Click and drag the following link to your links toolbar.
See if you are using Classic Analytics (ga.js) or Universal Analytics (analytics.js).